THE HARPOON GROUP
Learn how to turn social media into a real business.
From finding your first client to pricing, content, delivery and actually running the agency once somebody says yes.
The community is on its way. Sign up to hear when we launch.
WHAT YOU’LL LEARN
From “where do I start?” to running the whole thing.
Learn the practical steps behind starting and running a social media agency.
Services & Pricing
Decide what services to offer, what to include in a package, and how to price your work so the time you put in makes sense.
Finding Clients
Learn how to find businesses that need your help, start conversations, and explain what you can do for them.
Creating Content
Learn how to plan, film, and edit content for businesses, with a process you can use from one client to the next.
Running Your Agency
Keep projects organized, communicate with clients, and stay on top of the work as your agency grows.
WHY HARPOON IS DIFFERENT
You don’t need more agency advice. You need to see how one actually runs.
There’s already enough content telling you to pick a niche, send DMs and close clients. We want to show you the stuff that normally gets left out.
SEE THE ACTUAL WORK
The offers, sales calls, onboarding, content planning, reporting and systems we actually use to run Harpoon.
WHAT HAPPENS AFTER THE CLIENT SAYS YES
Getting the client is only the start. We’ll show you what happens next, from onboarding and communication to delivering the work and keeping the client happy.
THE STUFF THAT GOES WRONG TOO
Not everything works. You’ll see the mistakes, lost clients, bad ideas and changes that normally never make it into the highlight reel.
Probably.
This is for you if...
You're sick of the 9 to 5 and want to build something that's actually yours.
You want the chance to make a real living without needing a college degree or climbing a corporate ladder for the next 10 years.
You want more control over your time, where you work and how much you can earn.
You know you want to start an agency, but you genuinely have no idea where to start or what you're supposed to do first.
You've watched a ton of agency content and somehow still feel like you're trying to piece the whole business together from random videos.
You finally landed a client and immediately thought, “Okay... what the hell do I do now?”
You already have a few clients, but getting new ones still feels random and everything behind the scenes is harder than it should be.
You want to learn a skill you can actually turn into a business and be around other people trying to do the same thing.
This is not for you if...
You're looking for a get rich quick scheme.
You think starting an agency means sending a few DMs and magically making $10K next month.
You want the freedom of owning a business, but you're not willing to put in the work that comes with it.
You're not willing to get uncomfortable, talk to businesses, hear no and learn how to sell.
You want somebody to hand you clients instead of learning how to actually find and close them yourself.
You're going to watch everything, take a bunch of notes and never actually do anything with it.
Nobody really shows you what happens after you get the client.
Starting an agency sounds simple online. Pick a niche. Send some DMs. Close a client. Make money.
Then somebody actually says yes.
What do you charge? What are you promising every month? How do you plan the first shoot? What happens when they hate an edit? How often do you talk to them? What are you even supposed to put in a report?
That's the stuff we wanted to know when we were starting.
There was plenty of content about cold outreach, closing clients and making money. What we couldn't find was somebody showing the actual business behind it.
What happens after the payment comes in? Who makes the content plan? When do you hire an editor? What happens when a client takes four days to approve something? What do you do when a client you thought was staying suddenly leaves?
Those aren't the parts people usually post about, but they're the parts that decide whether you're building a real business or just creating another stressful job for yourself.
We learned a lot of it by getting things wrong first.
That's why we're building this community. We want to show you what we're actually doing while we're doing it. What works. What doesn't. What we changed. What we'd do differently if we were starting again.
If you're trying to build an agency and feel like you're piecing the whole thing together from random videos, you're exactly who we're building this for.
INSIDE THE AGENCY
See what goes into the work.
A look at the content we create for clients and how we take it from an idea to a finished post.
JOIN THE WAITLIST
Ready to build something of your own?
We’re putting the community together now. Tell us a little about where you’re at and we’ll let you know when the doors open.
THE HARPOON GROUP • NEW BEDFORD, MA
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